Responsible AI

AI & Automation Transparency

Icarus Worksis an AI-native company. That means AI helps run parts of the product and some of our conversations with you. We believe you should always know when you’re dealing with automation — so here it is, plainly.

Last updated July 23, 2026
On this page

1. Our promise

When you’re interacting with an AI system, we tell you.If you ever ask whether you’re dealing with a human or AI, we’ll answer plainly — and you can reach a person anytime.

We don’t use AI to deceive. We don’t make AI pretend to be a specific human to close a sale. And we don’t hide behind a bot when you need real help.

2. Where we use AI

  • AI concierge & strategist.The in-app assistant in your Command Center is an AI. It’s labeled as such and can hand off to a human.
  • AI support. Some support replies are drafted or resolved by an automated support agent. Those messages say so, and a person will step in if you need one.
  • AI-composed outreach. Some of our business-outreach replies are composed with AI. When a reply is sent automatically, it says so, and every message carries a way to opt out.
  • Automated audits. Your AI-visibility audit is generated by automated systems that run real queries against AI engines and analyze the results — no human hand-scores every line, though we QA the output.

3. Reaching a human

You can always talk to a person. Reply to any AI message asking for a human, or email support@icarusworks.ai. In the concierge, ask for a human and we’ll escalate.

4. Automated decisions

Our AI produces marketing analysis, recommendations, and support — it does notmake consequential decisions about you as a consumer (such as employment, credit, housing, or insurance eligibility). If that ever changes, we’ll update this disclosure and provide the rights the law requires.

5. Accuracy & limits

AI output can be inaccurate, incomplete, or out of date, and is provided for information only — not legal, financial, or professional advice. Review it before relying on it. We don’t guarantee rankings, AI citations, traffic, or revenue — those depend on third-party engines we don’t control. See our Responsible AI principles and the Terms.

6. Questions

Questions about how we use AI? Email support@icarusworks.ai. Privacy aspects of AI processing are covered in our Privacy Policy.

Responsible AI →  ·  All policies →